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This policy was published on August 25, 2025, and will take effect on October 9, 2025. The
previous version of this policy can be viewed here. Learn more about interest-based advertising
and your choices here.
For users residing outside of the UK and the European Economic Area, the following applies to
you: If you access our Sites or Services, or otherwise interact with Etsy, you agree to be bound
by the terms of this Privacy Policy, including our Cookies & Similar Technologies Policy and
Cookies & Similar Technologies Disclosures, which describe our use of cookies, web beacons,
and other similar technologies and your choices with respect to our use of these technologies for
interest-based advertising. This Privacy Policy applies retroactively to your interactions with Etsy
before becoming a Member or agreeing to this Policy. If you do not agree to this Privacy Policy,
you may not use the Sites and Services.
For users located in the United States, including California Residents, you may be entitled
to additional rights or disclosures, please see the United States Regional Privacy Policy
for information about your privacy rights under certain US state laws, which is
incorporated into this policy.
Privacy Policy
1. What Information We Collect and Receive
2. How We Use Your Information and Our Legal Basis
3. How We Share Your Information
4. How We Transfer Your Information
5. How We Protect Your Information
6. How Long We Store Your Information
7. Your Rights & Choices
8. Your Responsibilities
9. Privacy Policy Changes
10. Additional Disclosures for United States Residents
11. Our Relationship With You
12. Contact Us
At Etsy, we care deeply about privacy. We strive to be transparent about what information we
collect, and how we use, share, and retain it.
This Privacy Policy explains our privacy practices for Etsy.com (which we’ll refer to as the "Site"),
Etsy’s mobile applications, including the Etsy App and the Etsy Seller App (together, the "Apps"),
Etsy Payments, Pattern by Etsy, Etsy’s public Application Programming Interface (the “API”), and
other services provided by the Etsy companies (the “Services”) set out at Section 11 (which we’ll
refer to as "Etsy," or as "we," "us," and "our"). We’ll use the term “Services” to refer collectively
to the Site, the Apps, Etsy Payments, Pattern by Etsy, and the API.

This policy applies to our registered buyers (“Buyers”) and sellers (“Sellers”) (together, our
“Members”), those who purchase items on Etsy without an account (“Guests”), and anyone else
who visits our Sites or uses our Services (together with our Members and Guests, “you” and
“your”). This Privacy Policy, as well as our Cookies & Similar Technologies Policy and Cookies
& Similar Technologies Disclosures apply to all of your interactions with our Sites and our
Services, including our Cookies & Similar Technologies Policy and Cookies & Similar
Technologies Disclosures. If you are not a registered Member or if you are a Guest, please see
our Non-Member Privacy Policy for further information about how we may collect and use your
information, available here.
This policy does not apply to the practices of Etsy Sellers. It also does not apply to any third
parties that you may choose to share information with when you use the Services. Please note
that the collection and use of your information by these third parties is subject to their own privacy
policies and terms. You should understand the privacy and security practices of any third party
before you share information with them.
It is important for you to understand how we use your information. You should read this policy in
full, but some key points to help you navigate the policy are:
● Etsy’s mission is to Keep Commerce Human. We are the marketplace for unique items
from real people. We stay true to this by connecting buyers with items made, designed,
handpicked, or sourced by creative sellers around the world.
● By accepting our Terms of Use and this Privacy Policy, or by using any of our Services,
you confirm that you have read and understand, and in countries outside the United
Kingdom (“UK”) or European Economic Area (“EEA”) agree to this policy.
● We collect and use your information to provide and improve our Services, to protect the
security and integrity of our Services, and to comply with our legal obligations. To learn
more about the information we collect and how we use it, see Section 1 and Section 2
below.
● We share your information with other Etsy group companies, trusted partners, and service
providers to provide our Services, for security purposes, to understand how you use and
interact with our Services, and to meet our legal obligations. To learn more, see Section
3.
● You have certain rights over our use of your data, including the right to object to certain
types of processing that we carry out. For more information, see Section 7.
● Depending on your location, different Etsy entities may provide different parts of the
Services to you. For more information on your relevant service provider(s) and data
controller(s), along with details of how to contact them, see Section 12.
● If you have any questions about this Privacy Policy, or wish to exercise your rights, see
Section 11 for further information about how to contact us. You can learn more about
Etsy’s policies by visiting our House Rules and Help Center.
1. What Information We Collect and Receive
In the course of providing our Services, we collect and receive information that directly or indirectly
relates to you in different ways and from different sources, which we have set out below. The

capitalized terms in this Section 1 are definitions that we use throughout this Policy, so please
refer back to this table as necessary.
Information Category Description of Information Collected
Information You Provide to Us
You provide certain information to Etsy directly when you sign up for an Etsy account or
otherwise use the Services.
Buyer Account Information ● Buyer Details: Your name, email
address, and phone number
We collect certain information from you when
you set up an Etsy Buyer account and use ● Buyer Payment Information: Your
the Services. billing address and payment
information (e.g., credit or debit card
details or other payment credentials,
like PayPal)
● Delivery Information: Your delivery
address, contact name, and phone
number
● Regional Information: Your country,
preferred language, and currency
Seller Account Information ● Seller Details: Your name, email
address, country of residence, phone
We collect certain information from you when number, date of birth, taxpayer
you set up an Etsy Seller account, and use address, and Etsy shop name. For
the Services. sellers established as incorporated or
other form of legal entities, the name,
address and date of birth of all
individuals who own or control 25% or
more of the entity (“beneficial owners”)
● Seller Payment Information: Your
bank country, bank account details,
billing address and other payment
information (e.g., credit or debit card
details or PayPal credentials)
● Shop Preferences: Your preferred
language, country, and currency
● Business/Tax Information: Your tax
and government-issued identification
numbers

● Regional Information: Your country,
preferred language, and currency
Buyer Public Profile Information ● Your name
As a Buyer on Etsy, you can choose to ● Birthday
provide your name and other information in
connection with your account and activity. ● Gender
Other people will be able to see your profile
information. Your saved product listings that ● Location
are grouped by you (“Favorites and
Collections”) may also be visible publicly, ● Profile photo
depending on your settings. You can edit,
remove, or limit this information through your ● Your bio
account settings.
● Favorites and Collections
● Who you follow and your followers
● Linked third-party accounts (e.g.,
social media, “sign-in with”)
● Product reviews
● Registry information (e.g., name,
partner name, wedding or special
event date, delivery information, items
on your registry)
Seller Public Profile Information ● Shop name
As a Seller on Etsy, you must provide certain ● Your name
information for your shop. You can also
choose to share other information (such as ● Birthday
birthday, gender or location) in connection
with your account and activity. Other people ● Gender
will be able to see your profile information.
You can edit, remove, or limit this information ● Location and/or business address (if
through your account settings. applicable)
● Profile photo
● Your bio, shop photos, and shop links
● Holiday mode announcements
● Linked third-party accounts (e.g.,
social, “sign-in with”)

● Shop policies (e.g., returns)
Seller Verification Information ● Selfie: The live photo(s) of your face
you take when onboarding
As a Seller on Etsy, you must provide certain
information where applicable to help us verify ● Government ID: A copy of your
your identity and prevent fraud. government-issued photo ID
Biometric Data ● A biometric scan of your facial
geometry extracted from your
Where applicable, we use certain information Government ID and from your Selfie
about your physical characteristics to perform
seller verification checks.
Guest Checkout Information ● Your name
You can purchase items on Etsy without an ● Email address
account through our ‘Guest Checkout’
feature. We need certain information about ● Phone number
you to facilitate your purchase and complete
the transaction. ● Billing name and address
● Credit or debit card information or
other payment method
● Delivery name and address
Transaction Information ● Information about your transactions on
our Services, such as the shop name,
When you buy or sell items on Etsy, we items purchased, Buyer’s name,
collect information about the order as part of purchase price, and date of the
your transaction history. transaction
Photographs and Videos ● Photos and videos you upload to your
profile, our forums, as part of product
You may enable the Apps to access your reviews or through Etsy’s other
mobile device’s camera to upload products and features (e.g., search,
photographs and videos to Etsy, or you can gifting)
upload photos and videos directly through our
Site.
Forums/Community Information ● Content you post in our community
spaces
We offer several features that allow users to
connect and communicate in public or semi- ● Any additional information you choose
public spaces, such as Forums and Teams, to provide
which are a part of the Etsy Community
space.
Messages Information ● Messages Content: Content (including
text and photos) you share with, or

You can contact another Member using Etsy receive from, other Members through
Messages for a variety of reasons, such as our Messages function
customer support, personalizing products, or
product and order questions. ● Messages Metadata: Metadata about
content (such as the location where a
photo was taken) and Messages
(such as the date and time of the
message)
Promotion Information ● In general, we collect the following
information about entrants:
From time to time, Etsy runs promotional ○ Email address
offers, contests, and sweepstakes. ○ Social handle (if social
promotion)
● We’ll tell you about any other data we
collect in the terms of the relevant
promotion, available on Our House
Rules page
Customer Support Information ● Your communications with and
through our support team and tools,
We collect certain information when you including the automated and live chat
engage with our customer support teams. features on our Site
● Any additional information you
provide, including transaction
information (e.g., order number and
transaction ID), and/or device and
technical information (e.g., IP address
for troubleshooting)
Survey Responses and Market Research ● Demographic information, including
your age, gender, work status, region,
You may choose to provide certain and neighborhood type (e.g., rural,
information in connection with surveys, suburban, or urban), and if you are
research, and other feedback mechanisms. located in the US, your income,
education, and race/ethnicity
● Business and selling information, such
as the size of your business, any other
selling channels you use, and your
business income breakdown (by
percentage) for each selling channel
● Any additional information you may
provide
Information We Collect Automatically

Etsy automatically receives and records information from your browser and/or your mobile
device when you visit the Site, use the Apps, or use certain features of the Services (even if
you do not have an Etsy account).
Browser and Device Information ● Browser and device information,
including your IP address, device
Etsy automatically receives and records type, hardware model, operating
information from your browser and/or your system information, unique device
mobile device when you visit the Site, use the identifier, and your detected language
Apps, or otherwise install, access, or use
certain features of the Services. ● App information, including app
version, app usage and debugging
information, and app ID
Service Usage Information ● Usage Information: Information about
your interaction with our Sites and
We collect certain information about your use Apps, including how often you use the
of the Services, such as how often you use Sites and/or Apps, what happens
the Apps, how you interact with the Services, within the Sites and/or Apps, what
and actions you take when interacting with listings you view and interact with,
the Site and Apps, in order to help us ensure how you navigate the Site (including
the Services are functioning correctly, tailor your mouse movements, searches
your experience, and improve our offerings. you make, and pages you visit) or
We may collect this information from a subset other actions you take (such as
of users when testing new products or clicking on particular parts of the Site
features. or Apps or entering text into form
fields)
● Diagnostic and Troubleshooting
Information: Information about how
our Services are performing when you
use them, like service-related
diagnostic and performance
information, including timestamps,
crash data, website performance logs
and error messages or reports
General Location Information ● IP addresses and other information
like your zip or post code, to estimate
We collect your general location information your general location (e.g., country,
for things like tailoring our Services to your state, or city)
location, to estimate postage costs, and for
security, sanctions and fraud prevention ● The general location you set in your
purposes. See Section 2 for further details on regional preferences on the Site or

how we use this information. Apps
Precise Location Information ● Your precise geo-location collected
from your device
We collect your precise geo-location where
you have given us permission to do so
through your device-based settings. See
Section 2 for further detail.
Cookie Information ● For more information about these
online tools and how we use them,
see our Cookies & Similar
Technologies Policy
Information We Receive from Third Parties
We receive certain information about you from third parties.
Information from our Payment Processors ● Your name
and Other Entities
● Your billing address
We receive certain information about Buyers
from third parties such as payment ● Your email address
processors or fraud prevention partners, who
help us to process transactions, provide our ● Your phone number
Services and prevent fraudulent or illegal
activity. ● Fraud prevention data such as risk-
scoring
Information from Advertising and ● We may receive from our third-party
Marketing Partners partners, for example, attribution
information via cookies and UTM tags
We receive certain information about you in URLs to help us determine the
from our advertising and marketing partners, source of the traffic to Etsy or track
including in some instances what marketing the performance of a specific
content you viewed or clicked, or the actions campaign
you take on our Sites and Apps. This
information helps us determine how our ● We may also receive responses to
marketing campaigns and other customer marketing emails and advertisements,
interactions may contribute to sales, responses to offers, and audience
conversions, or other goals and also allows information from partners who you
us to tailor ads for products and services that have given consent to share that
may be of interest to you. information with us
● Demographic information, like your
age, gender, household composition,
estimated income, interests, and
purchasing habits
Analytics Information ● We use third-party software to record

information such as how often you use
We use data analytics software to ensure Site the Site and/or Apps, what happens
and App functionality and to improve the within the Apps or on our Site (e.g.,
Services. For more information, see Etsy's how you interact with our Services),
Cookies & Similar Technologies Policy and aggregated usage, performance data,
Cookies & Similar Technologies Disclosures. app errors and debugging information,
and, in the case of Apps, where the
Apps were downloaded from
Third-Party Application Information ● When you link our Services with third-
party applications or integrations (e.g.,
We receive certain information when you linked third-party accounts), we
engage with third-party applications or receive your contact information,
platform integrations on other sites and apps. including your name and email
address, and any additional
information you authorize the third
party to share with us (for example,
social media accounts and/or sign-in
functionality)
● Business partners such as delivery
partners may share business
information such as package and
transaction data
Non-Member Information ● Non-Member email address
Etsy receives or obtains information about a ● Non-Member IP address
person who is not yet a registered Etsy
Member or who is a Guest, and has not ● Non-Member physical postal address
directly made a purchase (a “Non-Member”)
in connection with certain Etsy features, such ● Non-Member special occasions and
as when a Non-Member subscribes to an interests
Etsy newsletter, a Member invites a Non-
Member to visit the Site, a Member uploads
Non-Member information to send a gift, or
when a Member sends a gift card code to a
Non-Member. For more information, please
see our Non-Member Privacy Policy,
available here.
2. How We Use Your Information and Our Legal Basis
When you access or use the Services or interact with our Sites and/or Apps, we collect, use,
share, and otherwise process your information for the purposes described in this policy. To the
extent required by applicable law, we rely on a number of legal bases to use your information in
these ways. If you reside outside the European Economic Area (“EEA”), Switzerland or the United
Kingdom (“UK”) (together referred to as the “European Region”), the legal bases on which we rely
may differ from those listed below.

Why and How We Use Your Information Information Categories Used
Where necessary to perform our contract with you
We use certain information that is necessary for us to provide you with the Services and
perform our Terms of Use or other relevant contract(s) with you. We will need to close your
account if we cannot process your information for such purposes.
To create and maintain your Etsy account ● Buyer Account Information
and provide our Services
● Seller Account Information
We collect certain information to set up your
Etsy account and to allow you to interact with ● Buyer Public Profile Information
the Etsy Community.
● Seller Public Profile Information
● Browser and Device Information
● Forums/Community Information
● Third-Party Application Information
(where relevant)
To facilitate buying and selling on Etsy ● Buyer Account Information
We use certain information to facilitate buying ● Seller Account Information
and selling on Etsy. This may involve us
sharing some of your information with our ● Seller Verification Information
third-party partners, including our delivery
partners and our payment partners, to ● General Location Information
enable us and our Sellers to provide the
Services to you pursuant to our Terms of ● Information from our Payment
Use. Such partners will process your Processors
information in accordance with their own
privacy policies. For more information on data ● Guest Checkout Information
sharing, please see Section 3.
● Transaction Information
● Customer Support Information
To provide our Payments service ● Seller Account Information
As an Etsy Seller, you may use our payment ● Seller Verification Information
service, Etsy Payments, depending on your
location, to accept various forms of payments
on the Site, Apps, and other Services. You

will need to provide certain information to set
up an account.
For more information, see the Etsy Payments
Policy.
To provide Guest Checkout ● Guest Checkout Information
We allow Guests to purchase items from Etsy ● Browser and Device Information
without an account through Guest Checkout.
● Transaction Information
● Payment Information
To promote the safety, security and integrity ● Buyer Public Profile Information
of our Services
● Seller Public Profile Information
We process certain information and apply
automated processing techniques and/or ● Buyer Account Information
manual (human) review to verify accounts
and related activity, to find and address ● Seller Account Information
violations of our Terms of Use and applicable
policies, to investigate suspicious activity, to ● Seller Verification Information
detect, prevent and combat harmful, unsafe,
or unlawful behavior, including fraud, to ● Browser and Device Information
detect and prevent spam and security issues,
and to maintain the integrity of our Service. ● Customer Support Information
● Information from our Payment
Processors
● Messages Information
To send Service communications ● Buyer Account Information
We may send you administrative or account- ● Seller Account Information
related communications about our Services,
including to verify your email address and ● Transaction Information
mobile telephone number, welcome you to
the Services, confirm a transaction, or notify ● Guest Checkout Information
you about an order, service availability,
changes to the Services, or updates to this
Policy, our Terms of Use, or other policies.
You may not opt out of receiving service
communications, such as emails or mobile
notifications sent for legal, security, or other
transactional purposes.
To run promotions and sweepstakes ● Promotion Information

We use certain information about entrants to ● Buyer Account Information
our promotions, and sweepstakes, to manage
the relevant promotion and, where applicable, ● Seller Account Information
identify the relevant winner(s), and to
determine eligibility for other incentive ● Buyer Public Profile Information
programs we may offer to Buyers and Sellers
● Seller Public Profile Information
To provide support and resolve order issues ● Buyer Account Information
We use your information to respond to ● Seller Account Information
requests for support (via the Apps, Site, or
email) and to respond to customer care and ● Guest Checkout Information
other inquiries, including via our Customer
Support Chatbot and/or providing telephone- ● Transaction Information
based customer support.
● Service Usage Information
We may also use your information to resolve
any cases, order issues, or dispute(s) ● General Location Information
between you and another Member.
● Customer Support Information
● Messages Information
To detect and monitor suspicious activity ● Buyer Account Information
We process certain information about our ● Seller Account Information
Members to safeguard against fraud, scams,
and security threats, including as part of ● Seller Verification Information
onboarding.
● General Location Information
This information is collected by us and/or our
fraud vendors who may also share fraud ● Transaction Information
insights with other companies, including other
● Browser and Device Information
online marketplaces.
● Messages Information
Where necessary to comply with our legal obligations
Our Services are subject to laws and regulations that require us to collect, use, and store your
information in certain ways. Where applicable, if you do not provide the information required
by law, we will have to close your account.
Why and How We Use Your Information Information Categories Used
To comply with local laws on selling goods ● Buyer Public Profile Information

In certain countries we are required to display ● Seller Public Profile Information
certain information about Sellers on Etsy
(e.g., as required under the Digital Services ● Buyer Account Information
Act).
● Seller Account information
To comply with our obligations to verify ● Seller Account Information
Sellers
● Seller Verification Information
Certain countries have laws requiring us to
verify the identity of our Sellers and to take
measures to prevent money laundering
and/or terrorist financing on the Services.
These laws include the EU Digital Services
Act, the Irish Criminal Justice (Money
Laundering and Terrorist Financing) Act
2010, the United States Integrity, Notification,
and Fairness in Online Retail Marketplaces
for Consumers Act (“INFORM”) and others.
To comply with these laws, we collect and
store certain information about our Sellers.
To comply with other legal and regulatory The categories of information depend on the
obligations specific circumstances of each request or
obligation. Only the information necessary to
Etsy may also use, access, preserve, or comply with the relevant legal obligation will
release your information in response to legal be processed. Depending on the
requests, like search warrants, court orders, circumstances, it could include the following:
production orders, regulatory requests, or
subpoenas. We also may do so to comply ● Buyer Public Profile Information
with our legal and regulatory obligations,
including in response to lawful requests by ● Seller Public Profile Information
public authorities (including tax authorities)
and to meet legitimate national security or law ● Buyer Account Information
enforcement requirements.
● Seller Account Information
Examples of applicable laws that could give
rise to an obligation requiring us to process ● Seller Verification Information
and/or disclose your information include:
● Information from our Payment
Civil, commercial, criminal, consumer Processors
protection, and litigation matters: where
we are in receipt of an order to disclose ● General Location Information
information or a regulatory inquiry (e.g.,
under the Irish Competition and Consumer ● Browser and Device Information
Protection Act 2014, the Consumer Rights
Act 2022, or the Liability For Defective ● Messages Information
Products Act, 1991) or where we have a legal
obligation to disclose data to a law

enforcement body.
Corporate and taxation matters: to comply
with our corporation and taxation obligations,
such as those under the Irish Companies Act
2014, the Taxes Consolidation Act 1997,
Council Directive (EU) 2021/514 (“DAC7”),
and the Internal Revenue Service code.
Regulatory matters: to comply with our
regulatory obligations, including as an e-
commerce platform arising under the P2B
Regulation, the Digital Services Act, and
similar regulations.
Where necessary for our legitimate interests
We rely on our legitimate interests or those of third parties (like other Buyers and Sellers, and
in some cases, the general public) where they are not outweighed by your rights and
freedoms. In the EEA, UK, and other countries you have the right to object to, and seek the
restriction of, this processing. To learn more, see Section 7.
Why and How We Use Your Information Legitimate Interests Information
Relied On Categories Used
To understand how you use our Services and It is in our legitimate ● Service
improve your experience on Etsy interests to Usage
understand how our Information
We use certain information to improve our Services are being ● Browser and
Services, including to ensure the Services are used, and to explore Device
functioning correctly, to help Sellers find the and unlock ways to Information
best ways to market and sell their products on develop and grow our ● Cookie
Etsy, and for Buyers to discover such business. Information
products. We also use this information to ● Customer
identify and support high-performing Sellers, It is in our legitimate Support
and for general research and aggregate interests to better Information
reporting. understand our ● Survey
Members by logging Responses
their preferences, and Market
purchases and other Research
interactions with us, ● Information
including identifying from
when logged-out Advertising
users may already and Marketing
have an Etsy Partners
account. ● Analytics
Information
It is in our legitimate ● General
interests, and those Location

of our Members, to Information
improve the efficiency
of our Services,
troubleshoot errors
with our Services,
increase interest in
our Services, and
obtain insights into
usage patterns of our
Services.
To rank your search results It is in our legitimate ● Service
interests, and those Usage
We use certain information to rank your of our Members, to Information
search results. When a Member or Guest customize our ● Browser and
searches for an item on Etsy, Etsy’s search Services, including Device
engine works to return the most relevant identifying products Information
matches based on the search query and the that our Buyers would ● Shop
Information Categories listed here. be most interested in. Preferences
● General
We may also highlight a cross-section of Location
shops or listings organically, above or Information
alongside primary search results.
To provide on-platform advertising on our It is in our legitimate ● Service
Sites and Apps interests, and those Usage
of our Sellers, to help Information
Sellers can purchase paid advertising on Etsy Sellers reach the ● Browser and
(“Etsy Ads”). Etsy Ads display a Seller's most appropriate Device
listings or shops more prominently on the audience for their Information
Sites and/or Apps (and are marked as “Seller goods. ● General
Ads”). Etsy Ads are displayed in one or more Location
locations, such as Members’ and Guests’ Information
search results. ● Buyer Public
Profile
Information
● Guest
Checkout
Information
● Transaction
Information
To display non-personalized advertising on It is in our legitimate ● Information
third-party platforms and sites interests to promote from
the Services and Advertising
We use your information for non-personalized listings on third-party and Marketing
ads for our Services on third-party platforms platforms and sites. Partners
and sites. ● Cookie
Information
For example, we purchase offsite advertising

from a network of participating providers,
such as social networks and search engines.
You may see ads for Etsy on these channels
even if you have opted out of personalized
advertisements.
If you are a Seller, we may use information
about you in order to feature you in marketing
and advocacy materials, and to feature you
and your shop on and off the platform, as
provided for in Etsy’s Terms of Use.
To measure the performance of advertising It is in our legitimate ● Information
on our Sites and Apps and on third-party interests to promote from
platforms and apps the Services and Advertising
understand how our and Marketing
We use your information to measure the advertising is Partners
effectiveness of advertising both on our own performing both on ● Cookie
Sites and Apps and on third-party platforms our Sites and Apps Information
and apps. This includes sharing information and on third-party
with advertising partners for these purposes. platforms and apps.
Your information may be used even where
you optout of personalized advertising (for
example, we may use your information to
measure the performance of non-
personalized advertising).
To facilitate campaigns, surveys, and It is in our legitimate ● Seller Public
petitions interests and our Profile
Members’ interests to Information
Members have the ability to sign onto provide these ● Seller Account
campaigns, surveys, or petitions for causes services and to Information
they care about on our advocacy website or conduct surveys to ● Etsy
to donate to causes during checkout. To help us in improving Payments
facilitate this, we need to collect and use our Services. Information
certain information about our Members. (for charitable
donations)
To keep our Services safe and secure It is in our legitimate ● Buyer Public
interests, and those Profile
We process your information and, in some of our Members, to Information
cases, apply automated processing and ensure the security of ● Seller Public
manual (i.e., human) review to maintain the our Services, to verify Profile
security and integrity of our Services and accounts and activity Information
prevent security risks and other harms. This and to combat ● Buyer
involves taking steps to detect, investigate harmful or Account
and otherwise protect our community against inappropriate conduct Information
abuse, harassment, intellectual property or content. ● Seller Account

infringement, crime, illegal activity, suspected Information
fraud, harm, suspected violations of Etsy’s It is in our legitimate ● Seller
Terms of Use and other policies, including interests, and those Verification
resolving disputes between Members related of our Members and Information
to the foregoing. the general public to ● Transaction
enforce our House Information
Rules, Terms of Use ● Messages
and associated Information
policies, including to ● Service
prevent or address Usage
fraud, offsite Information
transactions and
illegal activities and
to resolve disputes
between Members.
To protect our legal rights It is in our legitimate ● Buyer Public
interests to seek legal Profile
We may also retain, preserve, disclose, or advice and protect Information
review your information to protect, establish, ourselves (including ● Seller Public
or exercise our legal rights or defend against our rights, personnel, Profile
impending or asserted legal claims, including intellectual property Information
to collect a debt or address a violation of our or platform), our ● Buyer
Terms of Use and policies. Members or others, Account
including as part of Information
resolution process, or ● Seller Account
in respect of Information
regulatory inquiries, ● Seller
litigation or any other Verification
dispute. Information
● Transaction
Information
● Service
Usage
Information
● Messages
Information
To share information with law enforcement It is in our legitimate ● Buyer Public
and respond to legal requests interests, and those Profile
interests of the Information
We may share your information with a third general public, to ● Seller Public
party, including law enforcement authorities, share information Profile
even where not compelled by law when we with third parties, Information
believe in good faith that such use and/or including as part of ● Buyer
disclosure is reasonably necessary to detect, investigations or Account
prevent or prosecute illegal activity or to regulatory inquiries, Information
prevent imminent death or imminent bodily to detect, investigate ● Seller Account
harm. and prosecute illegal Information
activity or to prevent ● Seller

The categories of information that we access, death or imminent Verification
preserve, use and share for these purposes bodily harm. Information
will depend on the specific circumstances. ● Transaction
Information
To learn more about how and why Etsy ● Messages
shares information in these circumstances, Information
see Section 3 and review our Requests for ● Service
Information Policy. Usage
Information
In the event of a business reorganization Such transactions ● Buyer Public
may be necessary Profile
In some cases, Etsy may choose to and in our legitimate Information
reorganize its business. In these types of interests, particularly ● Seller Public
transactions (such as a sale, merger, our interest in making Profile
liquidation, receivership, reorganization, or decisions that enable Information
transfer of all or substantially all of Etsy’s our business to ● Buyer
assets), Member information is typically one develop over the long Account
of the business assets that is transferred. term. Information
● Seller Account
Information
To share when Sellers were last active and It is in our legitimate ● Seller Activity
average response rate interests and those of Status and
our Members, to Average
We may display when Sellers were last active improve our Services Response
on the Site or App by visiting their profile. This and assist in Rate
status indicator reflects when a Seller last connecting our
completed a certain Seller activity. Members.
We also display the average time it takes
Sellers to respond to messages.
To share information with our service It is in our legitimate ● Buyer
providers and business partners interests, and those Account
of our Members, to Information
We share certain information with our service engage service ● Seller Account
providers and business partners, as detailed providers and Information
in Section 3. partners to assist in ● Buyer Public
the provision of the Profile
Services Information
● Seller Public
Profile
Information
● Seller
Verification
Information
● Information

from our
Payment
Processors
● Transaction
Information
● Customer
Support
Information
● Messages
Information
Where you provide your consent
When we use your information based on your consent, you have the right to withdraw your
consent at any time on a go-forward basis (meaning our prior use of your data will not be
affected). You may change your device-based or in-app settings anytime.
To send you email marketing ● Buyer Account Information
In certain countries (such as those in the ● Seller Account Information
European Region), we may need your
consent to send you email marketing ● Browser and Device Information
messages. You will be given the opportunity
to opt out of each marketing communication ● Transaction Information
that we send.
● Information from Advertising and
Marketing Partners
● Service Usage Information
In the European Region, to personalize your ● Service Usage Information
experience on the Sites and Apps
● Browser and Device Information
For users in the EEA and UK, we rely on your
consent to personalize your experience on ● General Location Information
the Sites and Apps, including to help you
search for and discover relevant items. ● Transaction Information
● Information from Advertising and
Marketing Partners
● Guest Checkout Information
● Analytics Information
To personalize the ads you see on third-party ● Buyer Details
platforms and sites

● Service Usage Information
We rely on your consent to personalize the
ads you see on third-party platforms and ● Cookie Information
sites.
● Information from Advertising and
This targeted marketing includes third-party Marketing Partners
tools, including those offered by Facebook
Custom Audience and Google Customer ● Guest Checkout Information
Match, and we may use analytics aggregated
from your Service Usage Information ● Analytics Information
including, for example, search keywords,
favorites, browsing history, and purchase
history in combination with the Information
Categories listed here.
To collect your information through the ● Precise Location Information
device-based settings that you have enabled
● Photographs and Videos
We rely on your consent to collect your
device-based Precise Location Information
for: (a) local content, to personalize and tailor
the Services, including search results and
recommendations; (b) shipping and delivery
services; and (c) access your camera and/or
photo gallery if you choose to share photos or
media on our Services.
To verify your identity biometrically ● Biometric Data
Sellers can choose to verify their identity ● Seller Verification Information
through biometric means. For EEA Sellers,
Etsy relies on the Seller’s explicit consent to
collect and process their Biometric Data for
identity verification purposes. We rely on
consent in other countries, subject to local
law requirements
Data used for tasks carried out in the public interest
To preserve, review, and share information to ● Buyer Account Information
perform a task in the public interest
● Seller Account Information
In limited circumstances, we will access,
preserve, and share your information with ● Buyer Public Profile Information
regulators, law enforcement or others where
necessary to perform a task in the public ● Seller Public Profile Information
interest. For example, we might share your
information to help combat unlawful or ● Information from our Payment

harmful behavior where it is in the public Processors
interest to do so and where the public interest
is laid down by applicable law (including EU ● Transaction Information
or Member State law), where required.
● Messages Information
Data use to protect your or others’ vital interests
To preserve, review and share information ● Buyer Account Information
with law enforcement and others
● Seller Account Information
We may preserve, review, and share
information with law enforcement and others ● Buyer Public Profile Information
in circumstances where someone’s vital
interests require protection, such as in the ● Seller Public Profile Information
case of emergencies. For example, we may
need to share information to prevent loss of ● Information from our Payment
life or personal injury of an Etsy Buyer or Processors
Seller or other third party or to prevent crime
or fraud. ● Transaction Information
● Messages Information
3. How We Share Your Information
We share your data with third parties where necessary to provide the Services, comply with our
legal obligations, or for purposes set out in this Privacy Policy, including:
Publicly Displayed Information: By using the Services, certain information about you will be
publicly displayed on the Site and Apps, such as Buyer Public Profile Information and Seller Public
Profile Information (as defined in Section 2). Buyers and Sellers can choose to make certain
information and activities private through their account or Public Profile settings. We will also
display other information connected with your use of the Services, including the date you joined,
information relating to items you review (including the content of the reviews), photos or videos of
items you purchased, your Favorites and Collections, followers, those you follow, comments you
post in our community spaces, and information you decide to share via social networks. Your
reviews of shops or items you’ve purchased may also be shared on other platforms and indexed
by search engines, including Google.
For certain Sellers, some additional information may be publicly displayed. For example, your
business name, shop location, or business registration number associated with your account
(which you may modify and update in your account settings) may be publicly displayed.

Etsy Group Companies: We may share some of the information that we collect, such as Buyer
Account Information, Seller Account Information, Seller Verification Information, Service Usage
Information, Device and Browser Information, and Cookie Information, with our corporate
affiliates, which include Etsy, Inc., Etsy Ireland UC, Etsy Payments Ireland Limited, Etsy Gifting
LLC, Etsy UK, Ltd., other Etsy entities, and Etsy-owned affiliates (including Depop Ltd. ), that help
us conduct business around the world (together, the “Etsy Group Companies”). The information
shared among the Etsy Group Companies may be used for the purposes described in this Privacy
Policy and generally to operate our business, including for ID verification purposes, transaction
monitoring, fraud prevention, payment processing, marketing, the issuing of, and use of, gift cards
as a payment method, legal and regulatory compliance, customer support, business
development, user account administration, and IT, technical, and engineering support.
Sellers: We may share aggregated information about your use of the Services to Sellers, for
example, if you are a frequent purchaser or a new Buyer, so they can provide you with better
service and so we can improve our Site and Apps. To improve the shopping experience, we may
collect and display certain Seller information, including when and how they interact and use the
Services, in order to, for example, display when Sellers were last active, or to show average Seller
response times.
Linked Third-Party Websites or Services: Some Members may choose to connect to Etsy or
register an Etsy account using an external third-party application, such as Facebook or Google.
Connecting your Etsy account to third-party applications or services is optional. If you choose to
connect your account to a third-party application, the providers of those services or products may
receive information about you that Etsy, you, or others share with them.
You can choose to link your payment processing or bank account to facilitate paying for purchases
(or to receive payment and disbursements, in the case of Sellers in select markets) through a
third-party service available through the Site or Etsy App. When you register with these third-party
partners, we will tell you what information is collected and what information the third party will
share with Etsy.
Please be aware that when you use third-party sites or services, their own terms and privacy
policies will govern your use of those sites or services in addition to our own terms and privacy
policy.
Business Partners: Etsy works closely with a number of business partners, such as our delivery
and payment partners, that assist us with providing the Services in accordance with our Terms of
Use. When one of these companies assists us in facilitating your transaction, we or they may
need to share information related to the transaction in order to complete your order, monitor
activity on the Sites and Apps, such as transaction activity, or to resolve post purchase support
or transaction related issues, such as refunds or disputes.
Etsy also partners with other businesses to make Sellers’ products available off Etsy. Etsy and
our partners will tell you how we and they collect, use, and share your information.

Etsy also offers services or products from affiliated businesses, such as services that assist our
Sellers with accounting or other small business management services. These affiliated
businesses may sell items or services to you through the Services or offer promotions (including
email promotions). In each case, these partners will process your information in accordance with
their own privacy policies. We encourage you to read the privacy policies and ask questions of
third parties before you disclose your information to them.
Professional Advisors, Industry Partners, Authorities, Regulators, and other Entities: We
share your information described in Section 2 with our advisors, consultants, regulators and tax
authorities, law enforcement, government agencies, civil litigants, industry partners (for example,
trade groups), and other entities as reasonably necessary to:
● comply with applicable law or regulations, court orders, subpoenas, legal process, or
government requests;
● detect, investigate, prevent, or address actual or suspected fraud, violations of Etsy’s
Terms of Use, and other illegal activity or security and technical issues; and/or
● protect the rights, property, and safety of our Members, Etsy and the Etsy Group
Companies, or others, including to prevent death or imminent bodily harm.
Advertising and Marketing Services: Etsy works with third-party advertising and marketing
partners for interest-based advertising purposes as described here.
Business Reorganization: In some cases, Etsy may choose to reorganize its business. In these
types of transactions (such as a sale, merger, liquidation, receivership, or transfer of all or
substantially all of Etsy’s assets), Member information is typically one of the business assets that
is transferred. If Etsy intends to transfer information about you, Etsy will notify you by email or by
putting a notice on the Site and the Apps.
Community Services: We engage third parties to assist in providing Community Services, which
includes the Etsy Forums and Teams, and need to share certain information about you for these
purposes. This may include, for example, Buyer Public Profile Information and Seller Public Profile
Information, the date that you registered on Etsy, as well as your language and regional settings
on the Site. For more information, see our Community Policy.
Service Providers: Etsy also engages third-party companies and individuals (such as research
companies, analytics services, and security providers) to help us operate, provide, and advertise
the Services. These third parties have limited access to your information, may use your
information only to perform these tasks on our behalf, and are prohibited from disclosing or using
your information for other purposes.
In addition, Etsy also engages third-party service providers who facilitate the sharing of data
between similar companies (e.g., retail companies) for purposes such as fraud prevention and
security.
The types of third-party service providers that we work with include:

Third-Party Service Providers and Network What Information We Share
Participants
● Data room facilitators ● Buyer Public Profile Information
● Research companies ● Seller Public Profile Information
● Analytics providers ● Buyer Account Information
● Security providers ● Seller Account Information
● Software service providers ● Seller Verification Information
● Infrastructure and technical service ● Guest Checkout Information
providers ● Transaction Information
● Professional service providers ● Forum/Community Information
● Customer service or other outsourced ● General Location Information
service providers ● Photos and Videos
● Identity verification and fraud ● Customer Support Information
prevention service providers ● Browser and Device Information
● Service Usage Information
● Survey Responses and Market
Research
● Analytics Information
4. How We Transfer Your Information
Etsy operates a global e-commerce platform. By using the Services, you acknowledge that Etsy
will use your information in the United States, Ireland, and any other country where the Etsy Group
Companies operate. Please be aware that the privacy laws and standards in certain countries,
including the rights of authorities to access your information, may differ from those that apply in
the country in which you reside. To the extent that Etsy is deemed to transfer information outside
of the EEA, we rely separately, alternatively, and independently on the following legal bases to
transfer your information:
Adequacy Decisions
Where available, we rely on decisions of the European Commission, known as “adequacy
decisions,” recognizing that certain countries offer a level of protection of data that is essentially
equivalent to the EEA. A list of adequacy decisions is available here via the European
Commission website.
Standard Contractual Clauses
Otherwise, we also rely on the European Commission’s Standard Contractual Clauses for the
international and onward transfer of your data outside of the EEA to third countries, including, for
example, to the United States and India. This includes transfers from Etsy Ireland UC to Etsy, Inc.
and other Etsy Group Companies in addition to our service providers. You can request a copy of
our Standard Contractual Clauses by emailing dpo@etsy.com.
Necessary for the Performance of the Contract Between Etsy and Our Users

You can choose whether or not to use the Etsy Services. As we operate in countries worldwide
and use technical infrastructure in the US to deliver the Services to you, in accordance with the
contract between us (including our Terms of Use), we transfer your information to the US and to
other jurisdictions as necessary to provide the Services. Simply put, we can’t provide you with the
Services and perform our contract with you without moving your information outside of your home
country, including the UK or EEA.
5. How We Protect Your Information
The security of your information is important to us. We protect your information through technical
and administrative measures designed to mitigate the risk of unlawful or unauthorized access,
destruction, loss, alteration, disclosure, or use of your data. To protect your account, we
encourage you to choose your password carefully and enable two factor authentication (2FA) for
signing in. You can learn more about enhancing your account security in your account settings.
We use Google reCAPTCHA Enterprise and Mastercard’s Ekata (Mastercard’s identity
verification product) in connection with our Services to help prevent spam, fraud, and abuse.
reCAPTCHA Enterprise collects hardware and software information, such as device and
application data, and sends it to Google for purposes of providing, maintaining, and improving
reCAPTCHA Enterprise and for general security purposes. Your use of reCAPTCHA Enterprise
is subject to Google’s Privacy Policy and Terms of Use. Mastercard’s use of your information to
provide us fraud prevention solutions is subject to the Ekata Privacy Policy.
6. How Long We Store Your Information
Etsy will retain your information only for as long as is necessary for the purposes set out in this
Policy, for as long as your account is active, or as needed to comply with our legal obligations,
internal policies, or under applicable law. We decide how long we need information on a case-by-
case basis and depending on the retention laws applicable. The following factors typically affect
the retention period.
Necessity to provide our Services
We keep your information as long as necessary to provide the Services to you. This includes
things like maintaining and improving the performance of our Sites and Apps, keeping our
Services secure, and maintaining appropriate business and financial records. Most of our
retention periods are determined on the basis of this general rule.
Consent-based processing of your data
If we process your data on the basis of consent (including consent to the extended storage), we
store the data for as long as necessary to process it according to your consent or until you
withdraw your consent.

Statutory, contractual, or other similar obligations
Etsy will retain and use your information to the extent necessary to comply with our legal
obligations, for example, if we are required to retain your information to comply with applicable
tax/revenue laws, Know Your Customer (“KYC”), and similar obligations. Here's what we consider
when deciding how long to keep your information:
Purpose of Processing Retention Period
Information used to provide you with our Retained for the lifetime of your account.
Services
Information used for regulatory compliance Etsy will retain and use your information to
and other legal obligations the extent necessary to comply with our legal
obligations, for example, if we are required to
retain your information to comply with
applicable tax/revenue laws or our KYC or
similar obligations.
Information used for other legitimate We may retain your information for other
purposes legitimate purposes, such as to prevent harm,
investigate possible violations of our House
Rules and policies, promote safety, security
and integrity, or protect Etsy, including our
rights, property, or platform. For example,
information related to orders you place and/or
your experience with our customer support
team, including transcripts of interactions,
may be retained for a period of six years
following account closure.
7. Your Rights & Choices
Certain privacy laws around the world, including the European General Data Protection
Regulation (GDPR), provide users with rights and choices related to their information. Consistent
with those laws, Etsy gives you the choice of accessing, editing, or removing certain information,
as well as choices about how we contact you. In addition, subject to applicable law, you may have
certain rights with respect to your information, such as the following:
● Right to Access: You can access certain information associated with your account by
visiting your account privacy settings. You can request a copy of your information in an
easily accessible format, as well as an explanation of how that information is used. See
this Help Centre article for more information.

● Right to Portability: You have the right to receive certain of your information which you
provided in a structured, commonly used and machine-readable format and to transmit
such information to another controller.
● Right to Correction: You have the right to request that we rectify any inaccurate information
about you. You can correct and change certain information through your account settings.
● Right to Restrict Processing: In certain cases, you may also have the right to restrict or
limit the ways in which we use your information.
● Right to Deletion: In certain circumstances, you have the right to request the deletion of
your information, except information we are required to retain by law, regulation, or to
protect the safety, security, rights, and integrity of Etsy. Please note that closing your
account may not free up your email address, username, or shop name (if any) for reuse
on a new account. See this Help Centre article for more information.
● Right to Object: If we process your information based on our legitimate interests as
explained above, or in the public interest, you can object to this processing in certain
circumstances. In such cases, we will stop processing your information unless we have
compelling legitimate grounds to continue processing or where it is needed for legal
reasons.
● Right to Withdraw Consent: Where we rely on consent, you can choose to withdraw your
consent to our processing of your information using, for example, an email unsubscribe
link or your account privacy preferences. If you have consented to share your precise
device location details with us, you can revoke that consent through the settings on your
mobile device. This is without prejudice to your general right to permanently close your
account and delete your information. Please be aware that withdrawing consent will not
affect the lawfulness of processing that happened before you withdraw your consent.
● Automated Decision-Making: You have the right not to be subject to a decision when it is
based solely on automated processing (i.e. an operation that is performed without any
human intervention), if it produces a legal effect or significantly impacts you, except under
certain conditions, for example, where the decision is necessary for our contractual
relationship with you, you have provided your consent, or when Etsy is authorized under
relevant law to conduct such processing. You have the right to request additional
safeguards in these circumstances, such as the right to obtain a human review of the
decision.
● Right to File a Complaint: If you are a resident in the EEA, Switzerland or the UK, you
have the right to lodge a complaint about our data protection practices with the supervisory
authority of your country or state. In the UK, the relevant data protection authority is the
Information Commissioner's Office, Wycliffe House, Water Lane, Wilmslow, Cheshire,
SK9 5AF, +44 (0303) 123 1113, casework@ico.org.uk.

In Ireland, the relevant data protection authority is the Data Protection Commission, 21
Fitzwilliam Square South, Dublin 2, D02 RD28, +353 017650100 / + 353 1800437737,
email: info@dataprotection.ie or by using this online form.
Please see the United States Regional Privacy Policy for information about your privacy rights
under certain US state laws.
How to Exercise Your Rights and Choices. If you would like to manage, change, limit, correct,
or delete your information, you can do so via your Etsy account settings or profile. Alternatively,
you can exercise any of the rights above, subject to applicable law, through the contact options
set out in Section 11. Once you contact us to exercise any of your rights, we will confirm receipt
of your request. Limiting use of, or deleting, your information may impact features and services
that rely on that information.
Communication Choices. We may send you marketing communications via email, text
messages (SMS), mobile push notifications, and other digital or social media tools, with your
consent where required. You can opt out of receiving marketing text messages by texting STOP.
For marketing emails, you can opt out by using unsubscribe links or visiting your account settings.
Even if you opt out of marketing messages, you may still receive service-related communications
from us.
Certain communications from Etsy are service-related or legally required and you will continue to
receive them even if you opt-out.
8. Your Responsibilities
If you are a Seller on our Services or if you use Etsy’s API, you may receive certain information
and will have legal obligations with respect to certain information. Your privacy responsibilities
are laid out in the Etsy Seller Policy and the Etsy API Terms of Use.
9. Privacy Policy Changes
We may amend or update this policy from time to time. If we believe that the changes are material,
we’ll let you know by posting the changes through the Services and sending you an email or
message about the changes. We encourage you to check back regularly and review any updates.
10. Additional Disclosures for United States Residents
In certain US states, you may be entitled to additional rights or disclosures. Please see our United
States Regional Privacy Policy, where you can learn more about how we use your information
and any additional privacy rights you may have.
11. Our Relationship with You

Depending on where you live and what Services you use, different Etsy companies are
responsible for your information. Details of the relevant Etsy company providing the Services are
as follows:
● For the Services, including the Etsy Site and Apps (except Payments and Gift Cards):
○ North or South America - Etsy, Inc.
○ Outside of North and South America (including the EEA and UK) - Etsy Ireland UC
● For Payments Services and Gift Cards, depending on where you reside:
○ North or South America - Etsy, Inc. and Etsy Gifting, LLC (for Gift Card purchases)
○ Outside of North and South America (including the EEA and UK):
■ Etsy Payments Ireland Limited - For disbursements to EEA Sellers
■ Etsy Ireland UC - For disbursements to Sellers outside of North and South
America and the EEA and Gift Card purchases.
12. Contact Us
If you have any questions:
● Contact Etsy’s Support team via our Help Centre
● Chat Support (available on our Site)
● Send an email to Etsy’s Data Protection Officer at dpo@etsy.com
● Write to us at one of the following addresses:
In North America or South America:
Etsy Support Team – Privacy Policy
117 Adams Street Brooklyn, NY 11201, USA
Outside of North America and South America:
Etsy Support Team – Privacy Policy
One Le Pole Square,
Ship Street Great, Dublin 8 Ireland